Oseterics Yoga App Privacy Policy

Effective Date: 28 December 2024

At Oseterics Pvt. Ltd. (“Oseterics,” “we,” “us,” or “our”), we are deeply committed to safeguarding your privacy while providing an exceptional user experience. As a micro, small, and medium enterprise (MSME) dedicated to promoting wellness for mature users, we understand the importance of building trust by handling your personal information with the utmost care, transparency, and compliance with global data protection standards, including the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and other applicable laws.

This Privacy Policy explains how we collect, use, and protect your data, reflecting our dedication to ethical practices, user empowerment, and scalability as a purpose-driven organization.

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1. Purpose and Scope of this Policy

This Policy applies to personal data collected through the Oseterics Yoga App, website, and associated services (collectively, the “Platform”). By using our Platform, you agree to the practices outlined in this Policy.

As an MSME, we are committed to maintaining your trust by implementing privacy practices that scale with our operations and adapting this Policy to reflect evolving legal, regulatory, and technological developments. Should significant changes occur, you will be notified via email or in-app messaging. Your continued use of the Platform constitutes acceptance of the revised Policy.

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2. Personal Information We Collect

We collect and process data necessary to deliver a highly personalized and effective user experience.

Information You Provide Directly

  • Identifiers: Email address, password, and subscription details.
  • Fitness and Activity Data: Information you input or that is generated during app use, such as workout duration, calorie count, resting heart rate, pace, and stride. If you grant access, we may collect data from your device’s health repositories, including Apple Health.
  • Communications: Records of your interactions with our team, feedback provided via surveys, and posts on our social media channels.

Information Collected Automatically

  • Device Information: IP address, device type, operating system, and app performance metrics.
  • Location Data: Approximate or precise location, based on device permissions.
  • Usage Patterns: Videos watched, features accessed, time spent on the app, and engagement with notifications.

Third-Party Data

  • Health Repositories: Data shared through Apple HealthKit or Google Fit, subject to user consent.
  • Social Media Platforms: Account and activity data when linked to our Platform.
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3. How We Use Your Data

Our approach to data use reflects a dual commitment: enhancing your wellness journey while protecting your personal information.

Service Delivery

  • Personalizing workouts to meet your fitness goals.
  • Ensuring secure account access and subscription management.
  • Tracking fitness activity to provide actionable insights.

Platform Improvement

  • Analyzing anonymized data to identify user preferences and optimize features.
  • Diagnosing technical issues to maintain app reliability and efficiency.

Communication and Engagement

  • Sending updates, wellness tips, and event announcements.
  • Responding to support inquiries and gathering feedback to refine our services.

Compliance and Protection

  • Adhering to legal obligations and industry best practices.
  • Safeguarding user data against unauthorized access, fraud, and misuse.

We may anonymize and aggregate your data for research purposes, ensuring it cannot be linked back to you. 

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4. Sharing Your Information

We prioritize transparency and minimize data sharing, partnering only with trusted, compliant entities to enhance your experience.

Service Providers

  • Google Analytics: For app usage analysis and improvement.
  • Firebase: For diagnostics and secure data storage.
  • Apple Payment: For subscription management and processing.
  • Advertising Platforms: We collaborate with platforms like Facebook, Pinterest, and Instagram to deliver relevant, anonymized ads.

Ethical Commitment: Oseterics does not sell personal data, nor do we share health information from Apple HealthKit or Google Fit for advertising purposes.

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5. Data Transfers Outside the EEA

As part of our global operations, certain third-party providers may process your data outside the European Economic Area (EEA). To protect your data:

  • We implement Standard Contractual Clauses (SCCs) in compliance with GDPR.
  • Google Analytics anonymizes your IP address before processing.
  • To opt out of Google Analytics tracking, visit Google Analytics Opt-Out.
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6. Data Retention

We retain your personal information only for as long as necessary to:

  • Deliver app services effectively.
  • Comply with legal requirements.
  • Analyze anonymized data for improving user experiences.
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7. Your Privacy Rights

As a user, you have the following rights under GDPR and CCPA:

  • Access: Request details of personal data we hold about you.
  • Correction: Update inaccurate or incomplete data.
  • Erasure: Request the deletion of your data under certain circumstances.
  • Restriction: Limit processing of your data.
  • Portability: Receive your data in a structured, machine-readable format.
  • Objection: Opt out of data processing for legitimate interests or marketing.

To exercise these rights, email us at contact@oseterics.com. We respond within 30 days.

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8. Data Security

We employ robust technical and organizational measures to protect your data, including:

  • Encrypted storage of sensitive information, such as passwords.
  • Secure hosting on compliant platforms.
  • Access control policies to ensure only authorized personnel can handle user data.

While no system is completely immune to threats, we are committed to continually improving our security protocols, performing regular audits, and promptly notifying users of any data breaches.

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9. Cookies and Tracking

We use cookies and similar technologies to:

  • Enhance user preferences and app functionality.
  • Monitor performance and usage trends.
  • Deliver personalized advertisements through trusted platforms.

Users can manage cookie preferences through their browser settings or our Privacy Dashboard.

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10. Designed for Your Well-Being

Oseterics is specifically designed to cater to mature users seeking a supportive and effective wellness journey. We take special care to ensure:

  • Your data is used responsibly to enhance your experience.
  • Workouts and recommendations are tailored to your needs.
  • Your privacy remains a core priority at every step.
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11. Children’s Privacy

The Platform is designed for users aged 16 and older. If we learn that personal data of a child under this age has been collected, we will delete it upon receiving a request from a parent or guardian at contact@oseterics.com.

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12. Contact Us

For privacy-related inquiries or to exercise your rights, contact our Privacy Advisor: Email: contact@oseterics.com

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A Message to Our Users

At Oseterics, privacy is not just a compliance requirement—it is a cornerstone of our mission to empower you in your wellness journey. By embracing global standards like GDPR and CCPA, and tailoring our approach to the needs of an MSME, we ensure your trust remains central to our growth as a purpose-driven organization.